Innovation is an integral component of driving organisational success. When implementing in an interconnected and systematic way, it delivers both economic growth and business benefit.
Upon completion of this course, participants should be able to:
- Build successful innovation programmes and interventions
- Achieve more value and secure a competitive advantage
- Construct an Innovation Roadmap
- Identify and exploit new markets that are uncontested
- Design innovative, go-to-market strategies that drive growth
- Apply creative strategies to market your business offerings
Upon completion of the programme, participants will be eligible for the:
- Certificate of Professionalism in Innovation Practice
- IKE Membership as an Associate
OUTLINE
Day 1 - 20 February 2018
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Time
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Topic(s)
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9.30am - 10.30am
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Introduction to Innovation
- What does innovation mean to you?
- What are your innovation goals?
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10.30am - 10.45am
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Tea Break
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10.45am - 12.15pm
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Relationship Between Innovation& IP
- What is the relationship between IP, R&D, Innovation and Business
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12.15pm - 1.30pm
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Lunch
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1.30pm - 3.00pm
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How to Use IP Information for Innovation in Large MNCs and SMEs
- Introduction to IP information
- Competitive intelligence with IP information
- How to use IP information for business innovation strategy?
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3.00pm - 3.15pm
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Tea Break
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3.15pm - 5.00pm
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Smart Landscaping for Monitoring Industrial and Market Trends
- How to position yourself as an industry leader or a fast-follower in innovation?
- What us your most recent innovation successes?
- How do you rate your organisation's understanding of customer needs and adjacent markets?
- How effective are your innovation outcomes in relation to your competitors?
- How do you measure innovation contribution to business performance?
- Brief workshop on how to conduct market research
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Day 2 - 21 February 2018
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Time
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Topic(s)
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9.30am - 9.45am
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Recap of Day 1
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9.45am - 10.45am
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Case Studies of Companies and their Innovation
- First 2 Case Studies
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10.45am - 11.00am
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Tea Break
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11.00am - 11.45am
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Case Studies of Companies and their Innovation
- Next 2 case studies
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11.45am - 12.00pm
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Briefing for Next Activity
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12.00pm - 1.15pm
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Lunch
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1.15pm - 3.30pm
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Constructing your Innovation Roadmap (Workshop)
- Give sample case study and templates where participants are to conduct research on technology and market trends (IP trends will be provided)
- Develop an Innovation Roadmap for the next 3 - 5 years
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3.30pm - 3.45pm
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Tea Break
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3.45pm - 5.00pm
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Constructing your Innovation Roadmap (Workshop)
- Presentation and discussion of Innovation Roadmap
- Q&A
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The Institute of Innovation and Knowledge Exchange (IKE) is the UK's professional body for innovators. It accredits and certificates innovation practices. IKE influences the inter-relationship between education, business, and government through research and collaborative networks. IKE runs think-tanks, conducts research studies, develops new business models and tools and supports organisations to benchmark their strategies and develop their innovation capabilities.
